Cassandra Sienega, widely recognized as @cjsparxx, is an American bikini model, lifestyle influencer, podcast host, and social media personality. Known for her beauty and engaging personality, she has gained massive popularity for her modeling content and engaging lifestyle updates. With over 1.5 million followers on Instagram @cjsparxx, she has built a loyal fanbase that follows her fashion, fitness, and travel experiences.
Birth, Childhood, and Family
Cassandra Sienega was born on August 17, 1985, in Beverly Hills, California, USA. As of 2025, she is 39 years old. She currently resides in West Hollywood, California. Though she often shares moments with her friends and colleagues, she has kept her family life private, except for mentioning her brother, Clinton Sienega, and cousin, Klarise Christine. She attended Galt High School during her early education years.
Career
Cassandra has built a successful career in modeling and digital content creation. She has appeared in well-known magazines like Playboy Mexico, Hustler Magazine, Lowrider Magazine, and TeaseUm. Her influence goes beyond modeling, as she has also taken on hosting live events and podcasts. In September 2011, she launched her brand, which has since become a recognizable name in the influencer and fashion world.
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In addition to her modeling work, she is passionate about traveling and hosts a sober podcast where she shares her life experiences with her audience. She has visited 44 countries and plans to travel to 22 more within the next year. She connects with her followers by sharing personal stories, travel vlogs, fitness tips, and insights into her journey with sobriety.
Her influence stretches across digital platforms beyond Instagram. On YouTube, her channel @cjdoingthingz has over 46.6K subscribers, where she shares everything from clothing hauls to fitness and lifestyle advice. She also maintains an active presence on OnlyFans, where she provides exclusive content to her followers, with more than 61.7K subscribers.
Recently, she expanded her career to include event hosting. She thanked @quiggleignacio for the opportunity to host a gala for @brightsourcehospice, an event that celebrated patients and employees in the hospice industry. She views this as an important addition to her career and a step forward in her ongoing journey.
She is not just a model, she’s a multi-talented influencer and digital creator who inspires her followers with her lifestyle, travel experiences, and personal growth. As her influence continues to grow, she remains a key figure in the world of social media and fashion.